The agreement implies that UCell will provide sponsorship support to the club, while FC Pakhtakor and his players will take an active part in social and advertising projects of UCell, besides UCell brand will be promoted in all activities involving FC Pakhtakor. In addition to sponsorship, UCell jointly with the club will conduct activities to support the football movement in Uzbekistan.

FC Pakhtakor was the second highest in premier football league in the country in 2009 and shows remarkable results in the current year. The agreement with UCell will become one of the important factors for the football club to strengthen its position in Uzbekistan and the international football arena.

"Pakhtakor - the pride of the Uzbekistan football and working with them is a new level of our company’s social responsibility. Supporting Pakhtakor, we support sports in Uzbekistan, contribute in the promotion of healthy lifestyle. We appreciate the talent of the team Pakhtakor, believe in the skill of players and in their future victories, "- noted the General Director of FE COSCOM LLC Mr. Oguz Memiguven. “Football is competition of those who have a strong spirit, it is sport of a well-organized team which feels as a whole, who have determination and ability not to give up. UCell possesses same qualities so it is quite obvious the willingness of UCell to support football”.

UCell has a long tradition in supporting sports and other social initiatives. Each year the company supports sports projects, various sports federations, children's sports, and sports events competitions, championships at various levels.

Cooperation with FC Pakhtakor will not only contribute to the development of football in Uzbekistan, but also promote healthy lifestyles, involving young people to regular physical activity and sports, the UCell said in a statement.