Before this service was available only for subscribers with prepaid system of payment (physical entities) in Tashkent city and Tashkent region.

“For the first time “My melody” was launched in June 2007 for subscribers of Tashkent region and at once it gained popularity among “Beeline” subscribers, - has commented Jakhangir Tulaganov, chief of department on product development of “Unitel” LLC. – This new service is an excellent opportunity to express oneself. Changing traditional rings to original melodies, users make a call to their phones not only necessary but also entertaining as well. With starting of “My melody”, we added a holiday into everyday actions of users of cellular service.

The service enables to change personal settings – to load melodies, delete them, set up the time of playback, as well as divide calling subscribers into groups and set up playback of melodies for each group. It is possible to listen, buy the chosen melody, and create scenario of playing melodies.

Moreover, it is possible to present a melody to other users by calling to the free number 0644 or on the website http://sm.beeline.uz.